Louisiana Casinos Hit $246M in May as Bally’s Baton Rouge Posts 591% Surge

When Bally’s Baton Rouge opened its permanent land casino in December after years squeezed into a temporary riverboat facility, Louisiana’s gaming regulators expected improvement. The May numbers from the Louisiana Gaming Control Board suggest they may have underestimated how much.

Statewide casino revenue reached $246.2 million in May, up 8 percent from the same month a year earlier, according to the board’s report released Thursday. Strip out Bally’s Baton Rouge and the increase narrows to 5.7 percent. The difference between those two figures is the story of one building’s transformation, and what it does to a state’s monthly totals.

The broader Louisiana gaming industry is in an expansion phase, showcasing the state's growth potential. All four of the state’s regional gaming districts posted year-over-year revenue gains in May, one of them sharply. Nationally, the American Gaming Association reported that the U.S. commercial casino gaming industry generated a record $78.62 billion in 2025, with commercial casino revenue in April 2026 running 9.8 percent ahead of a year earlier. Louisiana’s 8 percent May increase tracks near that national pace.

Lake Charles, which generates more gambling revenue than any other part of Louisiana, collected $86.4 million in May, up 3 percent. The district’s two dominant properties told different stories: L’Auberge Du Lac posted $31.4 million, up 9.2 percent, while Golden Nugget Lake Charles reported $30.1 million, down 0.9 percent. Delta Downs, a racetrack-casino complex near the Texas state line, contributed $16.9 million, a 4.8 percent increase.

The Shreveport-Bossier City corridor in northern Louisiana recorded the strongest district-level gain in the state: $64.6 million, up 15.8 percent. The corridor competes for customers crossing from Texas and Arkansas. Margaritaville Resort Casino in Bossier City accounted for $15.9 million of the district’s revenue, itself up 15.9 percent year-over-year. The regional performance has been consistently strong since a competitor reduced capacity in 2024, effectively concentrating demand among the surviving operators.

New Orleans casinos up 12 percent in May

New Orleans collected $59.2 million in May, up 12 percent, with Caesars New Orleans driving much of the gain. The property completed a substantial hotel renovation in 2024 and reported $27.5 million in May, a 21.9 percent increase. Treasure Chest Casino, operating on Lake Pontchartrain, contributed $15.2 million, up 4.7 percent. Boomtown Casino posted $9.7 million, down 8 percent, the only notable decline among the district’s major properties.

The Baton Rouge district’s aggregate of $28.8 million represented a 2.7 percent year-over-year gain. Within that figure, Bally’s Baton Rouge reported $6.2 million, a 591 percent jump. The property formally opened its permanent land-side building on December 6, 2025, following a period of operating from a small, temporary floating structure. Its May 2025 comparator was a facility constrained by space, floor capacity, and limited amenities. The new permanent building, a $140 million investment that added 800 slot machines, up to 25 table games, a sportsbook, a bowling alley, and a central bar, operates at a scale the temporary structure never approached.

Sports wagering in Louisiana generated $45.9 million in May, down 3 percent from a year earlier, on a betting handle of $318 million, which was up 6 percent. The divergence between a higher volume of bets and lower revenue reflects a lower hold percentage. May lacked the high-volume marquee events that tend to push hold rates upward, and operators collected less per dollar wagered than in May 2025. The Louisiana Gaming Control Board tracks sports betting separately from casino revenue in its monthly releases.

New casino openings

Louisiana’s gaming trajectory reflects a national pattern of growth through physical expansions and new openings rather than through online legalization. As the Eastern Herald has documented, US gambling expansion now reaches across most of the country, with Americans wagering an estimated $160 billion to $170 billion legally in 2025. Louisiana has not moved to authorize commercial online casino gaming, meaning the state’s growth continues to come from land-based facilities and mobile sports betting.

What Bally’s Baton Rouge’s May numbers do not clarify is whether the property’s initial performance will hold. New casino openings typically generate a novelty-driven revenue spike in their first six to twelve months as curious customers visit facilities they could not previously access at full scale. Whether the $6.2 million May figure represents the property’s sustainable run rate, or the high point of an opening cycle, is a question the board’s next few monthly reports will begin to answer. The June numbers, when the board releases them, will be the first real test.