A successful ENADA edition concludes today in Rimini

Materazzi, Cambiasso, Hubnet: the event embraces the icons of football

The second day of the Enada Primavera and Rimini Amusement Show saw the Rimini exhibition center open its doors to three true legends from the world of national and international football, welcomed with great warmth and enthusiasm from the audience of professional gaming and amusement operators: Dario Hubner, Marco Materazzi and Esteban Cambiasso. 

Opening with Hubner special guest of Stanleybet, the "Bison" able to win the titles of top scorer in the C1 championship, Serie B and Serie A between the 90s and 2000s, a symbol of provincial football that conquers glory and for this much loved by all the most nostalgic enthusiasts. 

In the late morning the arrivals of Materazzi, 2006 World Champion with the Italian national team and hero of the Treble won by Inter in 2010, and Esteban Cambiasso, Argentine beacon in the midfield of that team led by Josè Mourinho capable of winning the Cup in the same year Italy, Scudetto and Champion's League, at the DomusBet stand for a day of fun alongside the champions.

"For me, arriving here and seeing all these pinball machines is like being a child again" - declared Marco Materazzi "I've always been a fan of this game and now I'm ready to challenge the world champion at the fair".

Esports, metaverse, blockchain and…psychoanalysis

Yesterday, during the second day of the Enada Primavera and Rimini Amusement Show at the Rimini exhibition centre, the two days of EspoGame kicked off, a key event for the business of the gaming world in Italy. A new look for the reference event on esports trends, which has picked up the baton of the Esports Business Days to expand to the new frontiers of the Metaverse, blockchain, cryptocurrencies, NFT and web 3.0. 

Brands and highly prestigious speakers began to alternate starting this morning during the appointments opened by the debate on the state of esports in Italy, between critical issues and development prospects, and then the voices of the brands on the gaming theme continued, including LG Electronics Italia, with Raffele Cinquegrana, Barilla Italia, with Matteo Dolcini and Maria Vittoria Busani, Red Bull, with Andrea Contino, and D&G, with Davide Sgherri. This was followed by an in-depth analysis of the impact of gaming on the world of football, which sees esports as a new asset, which saw the participation - among others - of Danilo Leone of FC Internazionale Milano and Cristiano Muti of Lega Nazionale Dilettanti. 

Gen.Z, sustainability and innovation were identified as new gaming marketing keys in the appointment that also welcomed on stage the voices of Acer, with Maria Raffaella Micuccio, eBay, with Dario Cavallone and Azerion, with Tommaso Zeppetella, before the focus on web 3.0 with Vincenzo Manzon of Five Elements Lab. 

During the day, an interview with Fortuna Imperatore, game designer and producer capable of winning the Red Bull Indie Forge 2020 with Freud's Bones, the first video game dedicated to the world of psychoanalysis. "A game about psychoanalysis had never been made before" - declared Fortuna Imperatore, "therefore I forced the system with an independent but narratively powerful product".