Affiliate Leaders Awards 2026: Final Stretch for Entries Ahead of Lisbon

Companies and individuals have less than one month left to submit nominations for the Affiliate Leaders Awards 2026, with entries closing on Thursday, 11 June.

Taking place on Wednesday, 30 September, the ceremony will welcome 400 professionals to Lisbon’s MEO Arena, located directly next to the Feira Internacional de Lisboa, home of the Affiliate Leaders Summit 2026 and SBC Summit 2026.

The event launched in 2025 to honour the companies and individuals shaping the future of affiliate marketing across global sports betting and iGaming. 

The Ceremony

In just one year, the ceremony has established itself as a standout industry event, giving shortlisted nominees high-profile exposure and recognition in front of leading operators, affiliates, and suppliers from around the world.

 “The Affiliate Leaders Awards were a personal highlight of 2025 for me. It was fantastic to see so many deserving winners recognised, but what really stayed with me was the feeling that the affiliate community had finally come together to celebrate its own achievements, rather than being limited to just a couple of categories,” said Rasmus Sojmark, CEO and Founder of SBC.

 “With the Affiliate Leaders Summit expanding into a standalone event in 2026, affiliate marketing is going to be a major focus in Lisbon this September. The awards give companies the chance to properly recognise the people, campaigns, and teams behind their success, and to be seen for the work they’ve delivered over the past year," he added.

Alison Bender returns as host

This year, TV presenter and reporter Alison Bender will return as host, presenting awards across 20 distinct categories.

Designed to recognise excellence across the entire affiliate ecosystem, the awards will celebrate achievements from affiliates, operator affiliate programmes, and supplier-side companies supporting the affiliate marketing space.

Categories range from individual honours such as Affiliate Content Manager of the Year and Affiliate Marketing Manager of the Year, to wider vertical accolades including Best Affiliate Network, Sports Affiliate, Casino Affiliate, and Crypto Affiliate of the Year.

The previous winners

Previous winners include names such as Clever Advertising, Flashscore, Gentoo Media, Odds Scanner Group, and bet365 Partners. Individual achievements were also recognised, with Alina Famenok (Ex-CEO, Already Media) and Jesper Søgaard and Christian Kirk Rasmussen (Co-founders and Co-CEOs, Better Collective) each receiving the coveted ‘Affiliate Leader of the Year’ award.

To ensure the awards reflect genuine industry impact, shortlisted nominees will be selected by an independent judging panel, with the final winners chosen through a public vote.

The evening will begin with a welcome drinks reception, followed by a three-course dinner, live entertainment, a DJ, and an open bar throughout the night.

Individual tickets and tables can be reserved here.

Sponsorship opportunities for the Affiliate Leaders Awards are still available, including headline, premium, and supporting partnership packages. To enquire about sponsorship, contact the sales team at sales@sbcgaming.com.

The Nominations

Nominations close on Thursday, 11 June. Companies and individuals can submit their entries here. To support entrants, SBC has also prepared a dedicated guide outlining best practices for crafting award-winning submissions, including insights into what judges look for when evaluating entries.

The Affiliate Leaders Awards form part of Affiliate Leaders Summit 2026, the new standalone event for performance marketing and acquisition professionals taking place alongside SBC Summit at Feira Internacional de Lisboa from 29 September to 1 October 2026.

More information is available at the Affiliate Leaders Summit website.