BTOBET to unveil its 3rd Generation Player-Centric Betting Platform at ICE London
⏱ 1 min read
(Malta).- BtoBet is set to take centre stage at ICE London, stand S1-320, with the industry’s leading platform provider unveiling its third generation Neuron 3 betting platform.
- “The new platform will place operators in the advantageous position to truly address the entire player journey, and increasing the player lifetime value”
BtoBet’s Chief Executive Officer, Alessandro Fried, states that the platform aims to deliver a betting ecosystem that perfectly adapts to today’s player demands, throughout all the stages of the player lifecycle, as they seek a wider betting experience.
“Neuron 3 is the result of a lengthy analysis of the player’s behaviour and the operator’s ability to address their needs in the minimal time-to-market. We are confident that the new platform will place operators in the advantageous position to truly address the entire player journey, and increasing the player lifetime value.”
Fried further added that success for any bookmaker resides in augmenting his target customers’ engagement with the product he offers.
“We are addressing this by providing operators with the core technology to facilitate their player interactions in placing their bet, whatever the device, place, time, and communicative channels of choice in a player-centric environment. The end result will be a betting experience with an accentuated entertainment perspective based on the seamless transition of the core technology to adapt to the various scenarios characterizing the players’ behaviour at a granular level.”
Download the Industry Report “A Player-First Approach” for a better insight, and schedule a meeting for an exclusive demonstration of the new Neuron 3 platform at Stand S1-320.
Categoría:Events
Tags: btobet, betting software, ICE, ICE London, Clarion Gaming,
País: Malta
Event
SBC Summit Americas 2026
09 de June 2026
Driving Player Engagement: EGT Digital's Insights from SBC Summit Americas
(Fort Lauderdale, SoloAzar Exclusive).- SBC Summit Americas offered EGT Digital an excellent platform to strengthen existing relationships and engage directly with the LATAM market. Learn more in the following interview with Andres Troelsen, Regional Sales Director LATAM.
Monday 22 Jun 2026 / 12:00
Sportradar’s Eduardo Lobato about SBC Summit Americas: "this year's edition was particularly special"
(Fort Lauderdale, Florida, SoloAzar Exclusive).- In an interview following SBC Summit Americas, Eduardo Lobato, Enterprise Client Partner Lead at Sportradar, shares his insights on the industry's evolving priorities, the impact of the FIFA World Cup atmosphere on the event, and why AI-powered personalization is becoming essential for long-term success in Latin America's betting market.
Monday 22 Jun 2026 / 12:00
SBC Summit Americas 2026: A Hub for Networking and Collaboration
(Fort Lauderdale).- Held at the Broward County Convention Center from June 9-11, SBC Summit Americas facilitated discussions between operators, affiliates, suppliers and regulators on the opportunities and challenges shaping gaming markets across the Americas.
Friday 19 Jun 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.
