Dual Brand Strategy: Amatic Classics and Wildcat Innovation Impress at SiGMA Central Europe

“At SiGMA Central Europe, we presented the full scope of our Amatic Online portfolio alongside our second brand, Wildcat Gaming, a continuation of what we successfully showcased at SBC Summit Lisbon a few weeks earlier,” said Riccardo Cavallaro in Q&A with SoloAzar.

“For Amatic Online, we brought our strongest titles from the past year, including the new developments in our Lucky Joker, Lucky Piggies, and Cash Bars series. These games represent continuity, reliability, and the classic Amatic touch that many operators already trust.

“For Wildcat Gaming, we continued the momentum from Lisbon with Cleo – Legends of Egypt and our upcoming November release Anubis Gold, which drew a lot of attention thanks to its premium design and the new Wildcat signature style. The feedback was extremely positive once again, both brands clearly resonate with operators in different ways, and together they form a strong complementary offering.

Strong Engagement and Room to Improve

When asked about Sigma Central Europe in terms of networking, visitor quality and business opportunities, Cavallaro commented: “SiGMA Rome was a clear improvement over the last editions in Malta, both in terms of the venue and the general structure of the show. However, it is also fair to say that there is still room for improvement, especially regarding logistics, transportation, and clearer hall organization.”

From a business point of view, he added that the event showed a strong online focus, with only a handful of companies showcasing land-based solutions.

“The timing of the show is challenging: coming only a few weeks after SBC Lisbon and just before ICE in January. Many companies, including us, are curious to see how SiGMA will evolve and whether this feedback will be incorporated into future editions. Still, the meetings we had were productive, and the interest in our upcoming roadmap for both, Amatic and Wildcat releases, was strong.”

Italy, a priority market for Amatic in 2026

“We are not live in Italy yet, but Italy is a priority market for us. We are actively preparing for market entry and plan to launch our games in 2026, once all regulatory and distribution conditions are aligned,” Cavallaro anticipates, and describes its offering:

What sets our offering apart is the unique combination of:

- Amatic Online, with its proven legacy, consistent performance, and highly recognizable game series

- Wildcat Gaming, which brings a fresh, bold, design-driven and feature-rich premium experience Both brands together allow us to serve operators with two distinct content philosophies, one classic and trusted, one modern and innovative. This gives us a unique position compared to studios that rely on a single content identity.

Market Transition Creates a Window of Opportunity

“Italy is undergoing one of its most significant regulatory transitions in more than a decade. With the activation of the new online gambling regime, the market has effectively reset. At the same time, Italy remains one of Europe’s largest online markets, Cavallaro analyzes.

“For us, this creates a dynamic opportunity window: a modernized regulatory structure, clearer compliance expectations, and a refreshed competitive field. Entering in 2026 aligns perfectly with the market’s transition phase.”

Amatic Online and Wildcat 2026 roadmap

Cavallaro said they will continue strengthening both brands across Europe:

- Amatic Online will keep expanding its established series with new titles that build on proven mechanics and long-term player engagement.

- Wildcat Gaming will accelerate its rollout, entering additional regulated markets and introducing new features and themes designed to stand out in competitive online lobbies.

As mentioned at SBC, Wildcat’s 2026 roadmap is ambitious and includes several markets where we see strong demand for premium, high-impact content.

For Italy specifically, our focus is on entering the market with a well-prepared, high-quality portfolio that meets the expectations of local players and complies fully with the new regulatory framework.

“2026 will be the year where both Amatic Online and Wildcat Gaming establish their presence in Italy under the refreshed licensing regime,” he concluded.

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