EGT Digital Wins Bronze for AI Innovation at Employer Branding Awards 2026

EGT Digital has earned a bronze distinction at the Employer Branding Awards 2026, organized by b2b Media. The company secured third place in the highly competitive “AI Technology of the Year” category for its proprietary internal AI assistant, MisterY.

The recognition was presented during the official ceremony held in Sofia on February 12, 2026. The event gathered industry leaders, official guests, and finalists, highlighting organizations that demonstrate excellence in employer branding, innovation, and workplace strategy. The award was accepted on behalf of EGT Digital by Alexander Nikolov, the company’s Data Processing and Modeling Manager.

MisterY is designed as an internal AI-powered solution to enhance employees’ access to corporate knowledge and optimize daily workflows across departments. By accelerating information retrieval and supporting cross-team collaboration, the assistant enables faster, more informed decision-making while reinforcing operational efficiency.

The Employer Branding Awards celebrate organizations that effectively communicate and strengthen their Employee Value Proposition (EVP) through strategic, innovative, and technology-driven initiatives. EGT Digital’s recognition in the AI category reinforces its position as a forward-thinking employer committed to digital transformation and internal innovation.

Now in its ninth edition, the awards spotlight companies and professionals in Bulgaria that set new standards in employer branding through advanced technological solutions and sustainable talent engagement strategies.