Fast Track Spark Arrives in São Paulo with Two-Day Advanced CRM Retention Workshop for Brazil’s iGaming Operators

Fast Track will host Fast Track Spark: São Paulo 2026, a two-day advanced retention training workshop taking place on March 18–19, 2026, at the Rosewood São Paulo. The event marks the first stop in a new global series dedicated to hands-on CRM education for iGaming operators.

Designed specifically for Brazil’s rapidly expanding iGaming market, the program combines keynote presentations, live demonstrations, expert roundtables, and interactive workshops — all delivered in Portuguese. Participants will gain actionable insights into player retention strategies and receive official certification upon completion.

Day one focuses on retention fundamentals, mapping the player journey from registration to VIP status, and optimizing bonus strategies. Day two shifts toward data-driven decision-making, World Cup campaign planning, gamification mechanics, and the practical application of Fast Track AI solutions.

“Brazil is the world’s fastest-growing iGaming market, and operators here need practical skills they can implement immediately,” said Muriel Le Senechal, Regional Commercial Manager LatAm at Fast Track. “Fast Track Spark delivers real workflows and proven playbooks — not just theory.”

The speaker lineup

Beatriz Melges, Director Brazil at BetConstruct; Fernando Paz, CEO of Soho Sports; and Ricardo Bianco, CEO of BRMKT and Co-CEO of BandBet.

Day one sessions will run from 12:00 to 18:00, followed by networking cocktails. Day two will take place from 09:00 to 18:00 and conclude with a certification ceremony.