From Prediction Markets to Tribal Leadership: 10 Key North American Voices Shaping SBC Summit Americas
Tuesday 17 de February 2026 / 12:00
⏱ 1 min read
(Fort Lauderdale).- As the North American gaming market continues to evolve beyond its record-breaking growth, SBC Summit Americas brings together ten influential voices from across sports betting, tribal gaming, lottery, regulation, and responsible gambling to debate prediction markets, regulatory shifts, AI-driven player protection, and strategies to turn the 2026 World Cup into long-term revenue and retention.
Following the repeal of PASPA in 2018, the U.S. gaming market has expanded rapidly, reaching a record $72 billion in commercial revenue in 2024. However, despite its maturity, the market continues to evolve. Emerging prediction markets, increased regulatory scrutiny, changes to lottery courier operations, and growing emphasis on responsible gambling are reshaping the landscape. The upcoming 2026 World Cup in North America is also expected to drive record player acquisition, raising questions about long-term retention strategies.
These issues will be addressed at SBC Summit Americas, featuring over 250 speakers across tracks dedicated to sports betting, casino, payments, marketing, and regulation. The event highlights influential industry leaders from operators, regulators, tribal gaming representatives, responsible gambling organizations, lottery platforms, and legal experts.
Key voices include this executives:
Jon Bowden – CMO, PlayStar
Jon Ford – Executive Director, Indiana Office of Energy Development (Former Indiana State Senator)
Sheila Morago – CEO, Trilogy Group
Joshua Sterling – Partner, Milbank LLP
Kenneth Fuchs – COO & Head of Sports, Caesars Entertainment
Sarah McCarthy – CEO, Responsible Gambling Council
Alex Kane – CEO, Sporttrade
Tom Metzger – CEO, Lotto.com
Matthew L. Morgan – Chairman, Oklahoma Indian Gaming Association
Adam Warrington – Vice President, Responsible Gaming, Underdog Fantasy
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Categoría:Events
Tags: SBC SUMMIT AMERICA,
País: United States
Región: North America
Event
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