Growth Markets Zone to launch at ICE 2024 generating business opportunities for stakeholders across LatAm and Africa
⏱ 2 min read
(London).- With a renewed focus on opportunities for businesses active in or targeting Latin America and Africa, the Growth Markets Zone will provide a place for suppliers to meet and connect with international businesses. The Growth market Zone will comprise circa 15 suppliers and innovators and take pride of place on the ICE show floor.
Explaining the background to the space and his aspirations for its future development, ICE Event Director Andy Ventris said: "We always work in partnership with our stakeholders to deliver initiatives which will help them to meet their business aims and objectives. Part of the feedback following ICE 2023 revealed a demand to target gaming growth markets specifically those in Latin America and on the continent of Africa.
"We developed and refined the concept, and we are excited to launch at ICE 2024. One of our focus areas is to provide for visitors with specific product or geographical interests, and the Growth Markets Zone will serve as the 'go to' location for those interested in the business opportunities which exist in LatAm and Africa.
“We are also working with partners in both markets to help bring this to life – Liliana Costa, Clarion Gaming Latin America Liaison and John Bamidele, ICE's Africa Ambassador, both of whom will be happy to speak with those interested in the initiative.”
He continued: "Our creative platform and pledge to the industry for ICE 2024, is to deliver MORE, a theme which reflects our commitment to deliver enhanced qualitative and quantitative business opportunities for our stakeholders. The Growth Markets Zone is born out of that commitment and like initiatives such as the award-winning ICE Consumer Protection Zone we will work in partnership with the industry to deliver.
ICE 2024 and sister show iGB Affiliate, the last to be held in London prior to their relocation to Barcelona in January 2025, will feature some 750 exhibitors occupying the entirety of ExCeL London. To be part of this historic edition of ICE register for tickets at ICE London 2024 (icegaming.com)
Categoría:Events
Tags: ICE,
País: United Kingdom
Región: EMEA
Event
SiGMA North America 2026
01 de September 2026
SiGMA North America Addressed Crisis Management in iGaming
(Mexico, SoloAzar Exclusive).- During SiGMA North America 2026, Rosa Ochoa, founder of the Blue Global Gaming platform and strategic advisor for gaming operators; Iliana María Pineda Echeverri, Chief Legal & Compliance Officer at Wplay.co; Iraid Rosales, Country Manager Mexico at Amusnet; and Elizabeth Maya Cano, Executive President of CORNAZAR, analyzed the key factors in managing crisis situations within the iGaming industry, with a special focus on transparency, communication, technology, and preparation.
Friday 25 Sep 2026 / 12:00
Affiliates and Acquisition: Keys to Regulated Markets in North America
(Mexico City, SoloAzar Exclusive).- During SiGMA North America 2026, Cristopher Guzmán Reyes, Head of Affiliates at Logrand Entertainment Group; Guga Júnior, influencer and slots expert at Scalar Partners; Andrés Gómez, Head of Latin America Go-to-Market Strategy at Admattic; Yambot Aguilera, Gaming and Finance Sales Director at Google; and Paula Gabriel Jiménez, Advertising Client Growth Director for Microsoft at Aleph, analyzed the state and provincial affiliate ecosystem in North America, as well as the acquisition challenges in regulated markets.
Thursday 24 Sep 2026 / 12:00
Jordi Sendra, CEO of Alea: "Latin America is one of our most important regions"
(Mexico City, SoloAzar Exclusive).- The CEO of Alea analyzes the company's participation in SiGMA North America, the potential of Mexico and Brazil and the growth opportunities in North America and Latin America. It also reviews the new features presented during the event, including the new sportsbook vertical and Alea Jackpot.
Wednesday 23 Sep 2026 / 12:00
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