ICE 2026: Aristocrat Gaming and Aristocrat Interactive to Showcase Latest Gaming Content, Platform & Solutions for EMEA Market

Aristocrat Interactive will display their products and platforms across their iGaming & Sports, Content & Aggregation, Gaming Systems, and iLottery go-to-market segments. Their presence at ICE will further demonstrate how the Interactive business brings a seamless player journey from land to online.
 

"We are thrilled to be back at ICE to showcase our wide array of connected experiences for our customers," said Dylan Slaney, CEO of Aristocrat Interactive. "Our portfolio of products offers unique and solutions-focused ways to engage with our customers and serve as a conduit to providing online journeys for players."
 
Aristocrat Interactive will showcase proven tech to support a seamless omnichannel player experience and fully customizable platform with products such as iGaming PAM, Player Engage (CRM), Sportsbook Platform, and Managed Services. Content & Aggregation will be showcasing how the company is redefining the unity of proven land-based titles with innovative online experiences. Attendees can expect to see the latest iteration of an existing favorite in Double Bubble™ Colour Connect™, as well as Mo' Mo' Mo' Mummy™ Midnight Treasures™ and Secrets of the Phoenix™.  

Finally, iLottery will display how the company's iLottery offering, combined with the broader Aristocrat Interactive ecosystem, creates unparalleled customer value inclusive of a full turnkey iLottery solution, NeoSphere, NeoEngage, Managed Services and Content & Aggregation platform.
 
The show will further demonstrate Aristocrat Gaming's leadership in speed-to-market execution by bringing more top-performing global titles to Europe in fast succession. To celebrate the official regional launch of The Baron™ Portrait, the company will display Millioni$er™ and Thunder Empire™, as well as debut the breakout hit Spooky Link™. Attendees can also expect to see a homage to tried-and-true company classics with the Lightning Link 10 Year Anniversary™ title alongside Cash Express Legend™ and Phoenix Link™, and Mo' Mo' Mo' Mummy™. This exciting portfolio of games are showcased across multiple hardware form factors, including the recently released The Baron Upright – highlighting the focus on strengthening The Baron portfolio.
 
"This year's ICE showcases a diverse array of content and hardware tailored for the European market, demonstrating our commitment to building a robust regional portfolio driven by global success," said Craig Toner, CEO of Aristocrat Gaming. "It's a valuable opportunity to present our market-specific innovations and engage directly with our customers, ensuring we continue to deliver the highest level of support and performance for their casino floors."

Alongside the land-based game portfolio, the company will showcase the recently acquired Awager offering for the first time since the announcement. Awager, a leading provider in the fast-emerging and regulated Live Slot Streaming segment, will offer live demonstrations on Aristocrat's stand.

Located in the iGaming Hall at Stand #2S50, Hall 2, Aristocrat Gaming and Aristocrat Interactive will show ICE visitors the power of combined content and solutions, no matter how and where players choose to play.