Ready Play Gaming: Innovating iGaming with Reel Overlay

In Q&A with SoloAzar, Christoph R. Härtel, COO, Ready Play Gaming, commented about the goals met at SIGMA World: 

“Rome was a really productive few days for us. We went with three aims: to put our Reel Overlay games in front of operators who hadn’t seen them yet, to sit down with existing partners face to face, and to test our plans for Latin America before 2027. I’d say we met the first two well. Blaz’n Buffalo Reel Crash in particular got people talking. The third is still a work in progress, but we came home with honest feedback and solid number follow-up meetings in the diary.”

Positive experience for Ready Play Gaming at SIGMA World

Härtel affirmed that the experience was very positive. “Very positive. SiGMA is busy, but it’s well run, and for a studio our size it’s good value. The scheduled meetings were where the real conversations happened. Half an hour with an operator’s content team tells you more than any sales deck. It was also great to see people we usually only meet on video calls, from aggregators to operators across Latin America and Africa, and that makes the follow-up far easier. The evening events did what they always do. People relax, and you hear what’s actually on their minds and how we could collaborate as an industry.”

Reel Overlay technology, Blaz’n Buffalo Reel Crash

When asked about the innovations, trends or discussions that stood out, he answered: “I’ll admit I’m biased, but the innovation that stood out for me was our own Reel Overlay technology. Plenty of stands had slots, and plenty had crash. We had both in one game. Blaz’n Buffalo Reel Crash runs a crash round over a full video slot, so every winning spin adds stars to the overlay as the plane climbs. Players get the tension of crash with the comfort of familiar reels. For Latin America that matters, because operators get one title that speaks to two audiences. It’s HTML5, mobile-first and available in Spanish and Portuguese.”

Reel Plinko is next on Ready Play Gaming Reel Overlay roadmap

“Our focus to the end of the year is the Reel Crash series. Wild Lion Reel Crash follows Blaz’n Buffalo, and it comes with a mini build of around 10MB for markets where the cost of mobile data decides what players download. Reel Plinko is next on our Reel Overlay roadmap. Alongside that, we’re building our operator partnerships in Latin America and Africa. SiGMA World and SBC Lisbon were the most valuable shows for us this year, and given where our growth is, which is LatAM. We look forward to ICE in Barcelona, which sets the industry’s expectations for 2027,” he concluded.