SBC Summit Americas to Address Regulatory Challenges in North America

SBC Summit Americas will deliver a dedicated North American Regulation and Compliance track to help stakeholders navigate the latest regional developments.  

Taking place on Thursday, June 11, the program will bring together leading operators, regulators, and compliance specialists to examine the regulatory pressures and compliance challenges facing the North American gaming industry.

Sessions will address the rise of unregulated gaming formats, the balance between technological innovation and regulatory responsibility, and how operators are responding to new state regulations. 

"For too long, the industry has looked at regulation and compliance from the wrong angle," said Rasmus Sojmark, Founder and CEO of SBC. "It shouldn't be seen as an afterthought or a restriction, but as the first consideration for any meaningful growth, whether that's market expansion or product integration. These sessions will show stakeholders how to actually use regulation and compliance to their advantage."

The panel 'Regulators Rising: How Oversight Is Shaping North American Gaming' will examine how operators are making critical decisions in an increasingly regulated environment. Speakers Will Griffiths (CEO, Level Media), Lee Terfloth (Chief Interactive Officer, Gaming, Delaware North), and Dawn H Himel (Director, Louisiana Department of Justice) will share how businesses are adapting to evolving state regulations and iGaming frameworks, and what the rise of formats like prediction markets means for product strategy and risk management. The discussion will also explore how compliance teams are balancing commercial objectives with regulatory demands, and what it takes to stay competitive as scrutiny intensifies.

The session 'Innovation vs Regulation: Finding Common Ground in Prediction Markets and Emerging Formats' will help operators strike a balance between regulatory responsibility and player engagement. Experts Martin Lycka (Vice President Institutional Affairs, Oddin.gg), Matt Kane (Head of Legal, Betr), Joe Brennan (Co-Founder, Prime Sports), and Evan Davis (Managing Director, Head of Gaming Investment Banking, Jefferies LLC) will examine the legal and ethical uncertainty surrounding emerging formats and outline how operators can develop engaging products while meeting evolving regulatory expectations.

Addressing enforcement trends across the United States, the panel 'Crackdown on Unregulated Gaming: Where States Draw the Line' will focus on how regulators and state authorities are responding to the rise of offshore betting sites and sweepstakes casinos. Legal specialists, Jon Ford (Former Senator, Indiana State), Carl Herold (Director of Law Enforcement, Florida Gaming Control Commission), and George Rover (Managing Partner, Princeton Global Strategies)   will discuss how states are defining illegal gaming, coordinating enforcement strategies, and what these developments mean for licensed operators working to remain compliant.

Beyond the dedicated track, compliance and regulation remain a central theme across the wider conference agenda, shaping discussions around payments, emerging technologies, and new verticals such as prediction markets.

From evolving crypto frameworks and payment innovation to the legal boundaries of event-based wagering, regulatory considerations are influencing how operators invest, build, and scale.

By bringing these conversations together under one roof, SBC Summit Americas offers stakeholders a comprehensive view of how regulation is redefining the North American gaming landscape and what it takes to stay ahead in an increasingly complex market.

SBC Summit Americas will bring together 10,000 industry stakeholders at the Broward County Convention Center in Fort Lauderdale from June 9-11.

Get Your Ticket to SBC Summit Americas:

VIP Pass – Our VIP Passes are available for just $700. You'll have access to the full conference agenda, show floor, complimentary food at our Food Festival and our evening networking events!

Expo+ Pass: Includes access to the expo floor and all conference sessions (does not include access to evening networking events). Get Your Expo+ Pass at $95.

Operator & Affiliate Passes: Operators and affiliates can apply for free passes for SBC Summit Americas, subject to approval. Apply for Your Complimentary Operator Pass | Apply for Your Complimentary Affiliate Pass.