SiGMA Europe: Successful participation of Air Dice at the event according to Rocío Moitiño
⏱ 2 min read
(Malta, SoloAzar Exclusive).- After visiting a new edition of SiGMA Europe as visitors to the event, we spoke with Rocio Moitiño Director Sales Latam of Air Dice about her impressions about “the mother of all conferences”.
We begin by talking with Rocio Moitiño, Director Sales Latam of Air Dice about her expectations and business possibilities for this latest edition of Sigma Europe and she says “We expected SiGMA to be a great opportunity to connect with key players in the gaming industry, explore new business opportunities, and identify market trends. We also knew that many of our current clients would attend, so we saw it as a chance to hold meetings and strengthen our relationships with them”.

Then we consulted him about the topics discussed at Sigma Europe that he found most interesting according to the interests of his company and she highlighted “We were particularly interested in discussions about compliance, regulatory updates and how it’s evolving in the industry, as well as the focus on new technologies driving innovation in gaming. Discussions about the importance of localized content also stood out as highlights These topics align closely with the areas we are investing in as a company”.
Have you attended other editions of SiGMA? If so, have you noticed any significant changes or improvements?
Yes, we’ve been to SiGMA before, and this year felt more dynamic. The variety of participants seemed broader, and the overall organization of the event was better. It was easier to navigate and find relevant sessions and networking opportunities.

What impact does the event have on your outlook or strategy within the gaming industry?
The event helps us fine-tune our approach to the market by showing us what’s working and where the industry is headed. It’s also a key moment to reconnect with clients, which is a fundamental part of Air Dice’s commercial strategy. Strengthening these relationships directly supports our long-term goals.
What do you think about the growth of the gambling industry in Europe and what, in your opinion, would be the trends that are marking the market?
The gambling industry in Europe is growing steadily, especially with the rise of digital platforms and improved regulations. We see trends like AI, better player experiences through new technologies, and localized content as critical to shaping the future of the market.
At last, What can you tell us about the party and golf tournament that Air Dice organized?
The golf event was a fantastic experience. It created a relaxed and friendly atmosphere where we could have meaningful conversations with partners and potential clients. This setting made it easier to connect on a deeper level than in formal meetings. We’re definitely considering organizing another event like this next year, as it proved to be a great way to mix business with networking in a creative and enjoyable way.

Categoría:Exclusive
Tags: Air Dice, SIGMA EUROPE,
País: Malta
Región: EMEA
Event
SiGMA North America 2026
01 de September 2026
"Technology can be global, but execution in LATAM must be local": Borut Leban on Timeless Tech's Regional Expansion
(Mexico City, SoloAzar Exclusive).- Following a highly successful showing and a 'Best Aggregator 2026' award at SiGMA North America, Timeless Tech CEO Borut Leban reflects on the company's strategic growth across LatAm. In this interview, Leban discusses the necessity of deep market localization, concrete new business opportunities, and the upcoming launch of their unified retention ecosystem, Timeless Arena.
Friday 18 Sep 2026 / 12:00
BSW Highlights Validation and Growth Opportunities in the LATAM iGaming Market
(Mexico City, SoloAzar Exclusive).- In Q&A with SoloAzar, Betting Software (BSW) Head of Digital Marketing Ilia Chumak discussed the company's standout showcase in SIGMA North America. Highlighting the incredible energy of the region, Chumak noted that the event was a major success for BSW, resulting in active negotiations and verifying multiple deals straight from their booth.
Friday 18 Sep 2026 / 12:00
SiGMA North America Explores Affiliate Marketing After Sports Events
(Mexico City, SoloAzar Exclusive).- At SiGMA North America 2026, Fernanda Figueroa, Affiliate Manager at 1win Partners, examined how affiliates can monetize sports events in LATAM beyond the initial traffic spike. During the conference “Beyond the Spike: How Affiliates Monetize Sports Events in LATAM All Year Round,” she discussed sports betting traffic, player retention, campaign localization and audience segmentation as key elements for extending the value of major sporting events.
Friday 18 Sep 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.