Iforium makes LatAm market debut with Codere Partnership
⏱ 1 min read
(UK/Isle of Man).- Iforium, the leading casino aggregation platform provider, is entering the rapidly regulating Latam region for the first time following a significant Gameflex platform integration agreement with the leading operator Codere.
The multi-year deal will see Codere access Iforium’s market leading Gameflex aggregation platform via a single API integration, with phase one allowing the brand’s players in Mexico to choose from over 9,000 games from more than 100 gaming providers.
As regulation spreads across the region and more countries create legislative iGaming frameworks, Codere will be able to offer Iforium’s vast content portfolio to other markets including Columbia, Argentina and Spain.
Phil Parry, CEO of Iforium, said: “Regulated markets are opening thick and fast and we are pioneering the way for some of the world’s biggest brands to rapidly enter these territories with access to the industry’s best performing content.
“We’re delighted to partner with Codere and there is much more to come as and when regulation permits, and we will further power their growth as soon as this happens.”
Erez Leket, Product Department at Codere, said: “Iforium has set the benchmark when it comes to single integration casino aggregation and they are the ideal content partner for us across both our most important and our emerging markets. We look forward to working closely together with them in Spain, Mexico, Colombia, Argentina and many more exciting jurisdictions.”
Categoría:Gaming
País: United Kingdom
Event
SiGMA North America 2026
01 de September 2026
LatAm Regulators Discussed Illegal Gambling and Innovation at SiGMA North America
(Mexico City, SoloAzar Exclusive).- The panel "The Red Pen Forum: Regulators Respond to the Industry," held during SiGMA North America 2026, brought together representatives from Uruguay, Argentina, Puerto Rico, and Honduras to analyze regulatory challenges, digital transformation, illegal gambling, and the need to adapt lotteries for new generations. The conference was moderated by Rodrigo Cigliutti, Executive Director of CIBELAE (Ibero-American Corporation of State Lotteries and Betting), and featured the participation of Marcelo Visconti, National Director of Lotteries and Quinielas of Uruguay; Carlos Moyano, President of IAFAS Entre Ríos, Argentina; Heidi Hernández Olivo, Deputy Secretary of the Puerto Rico Lottery; and Lissa Mencía, General Director of Lottery Operations and Games at Loto Honduras.
Monday 28 Sep 2026 / 12:00
SiGMA North America Addressed Crisis Management in iGaming
(Mexico, SoloAzar Exclusive).- During SiGMA North America 2026, Rosa Ochoa, founder of the Blue Global Gaming platform and strategic advisor for gaming operators; Iliana María Pineda Echeverri, Chief Legal & Compliance Officer at Wplay.co; Iraid Rosales, Country Manager Mexico at Amusnet; and Elizabeth Maya Cano, Executive President of CORNAZAR, analyzed the key factors in managing crisis situations within the iGaming industry, with a special focus on transparency, communication, technology, and preparation.
Friday 25 Sep 2026 / 12:00
Affiliates and Acquisition: Keys to Regulated Markets in North America
(Mexico City, SoloAzar Exclusive).- During SiGMA North America 2026, Cristopher Guzmán Reyes, Head of Affiliates at Logrand Entertainment Group; Guga Júnior, influencer and slots expert at Scalar Partners; Andrés Gómez, Head of Latin America Go-to-Market Strategy at Admattic; Yambot Aguilera, Gaming and Finance Sales Director at Google; and Paula Gabriel Jiménez, Advertising Client Growth Director for Microsoft at Aleph, analyzed the state and provincial affiliate ecosystem in North America, as well as the acquisition challenges in regulated markets.
Thursday 24 Sep 2026 / 12:00
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