´In times of great adversity, we are still innovating,´ said Digitain Head of Sales Department

What are Digitain’s latest developments in relation to the the current COVID-19 situation and what feedback has the company received from its partners?  
Amidst unprecedented global circumstances, the comprehensive contingency planning at Digitain has fully equipped us to meet this ever-changing situation with a prudency which arises only from preparation. As an intercontinental business, daily communications are carried out via Skype, Zoom and email, and therefore measures were already in place to safeguard against any eventuality.

In times of great adversity, we are still innovating. We have focused on our casino products, further enhancing an offering which boasts EGR award-winning in-house skill games, a market-leading casino platform, and a gaming catalogue featuring the industry’s most established suppliers such as Novomatic, Microgaming, NetEnt and Playson. This impressive collection was recently given an additional boost as we announced a succession of high-profile partnerships with companies including iSoftBet, and another soon-to-announced tier one supplier.

The postponement of some fixtures has also put the spotlight on casino and led to a demand in other innovative features, and our pro-activity is being well received by our partners.

That’s why we have significantly expanded our virtual sports offering, supplementing the exceptional Golden Race content in our portfolio with a wealth of brilliant additions from the likes of Kiron, Global Bet and Leap Gaming through a deal with the prominent aggregator 1X2 Network.
Virtual Sports now form a new solution in retaining players looking to continue betting throughout the summer. Indeed, the vertical was borne out of disruption caused by the UK’s Foot and Mouth crisis. Today, two decades on, we’re bringing a leading Virtual sports package comprising state-of-the-art graphics and faultless in-game mathematics to our 100+ operator network.

A leading Esports product selection forms another key tenet of our revamped commercial strategy. The vertical turns over nearly $15 billion globally, and Digitain is well and truly ahead of the game when it comes to equipping partners who want to maximise the huge opportunities presented by it.
Our sales team also continues to promote Digitain’s EGR award-winning in-house game collection, featuring a host of immersive titles including RocketOn, Crash and Hi Lo. These high-performing releases provide an ideal, ready-made solution for operators looking to fill gaps in their content schedules.

Due to coronavirus outbreak, traditional gambling has been postponed in many countries. What do you think about the role of online and mobile gambling in the present situation?
Our focus during these unprecedented times has not veered away from our primary responsibility: our partners. That is why Digitain stands proudly at the vanguard of the industry’s response to this global pandemic, delivering a comprehensive alternative offering as we aid our partners to navigate these complex times.

While retail betting has been affected by the coronavirus outbreak, online and mobile are both as robust as ever.
The postponement of numerous sports events, and its effect on betting, has provided compensatory growth in other verticals. However, we must also bear in mind that the iGaming community has been emphasising the importance of omni-channel solutions for a number of years now.
While several companies have seen strong growth in online and mobile gaming over a protracted period of time, with the latter rapidly forming the majority of some businesses’ revenue streams. The imperative for people to stay at home will only reinforce this pattern. Though more importantly, the industry must act responsibly and fully adhere to the guidelines of responsible gaming, which we at Digitain are great proponents of.
Regulators have made successive public statements featuring stern warnings on the matter. They must be heeded, and we urge the industry to do all it can to remember that at times like this; it is our actions during these testing times that will be remembered.