Sportradar: ad:s Marketing Services for Casinos

Our industry focused marketing solution is packed with unique online casino features and tailored algorithms, meaning we don’t just meet your expectations, we exceed them.

Introducing ad:s marketing services for online casinos, our multi-channel marketing platform built for betting and gaming. Our industry focused marketing solution is packed with unique online casino features and tailored algorithms, meaning we don’t just meet your expectations, we exceed them.

Acquire and retain valuable casino customers with unrivalled efficiency, thanks to our experience from years in the betting & gaming industry and helping the best operators succeed.

Unique casino features:

Game optimization – see higher customer engagement with personalized game recommendations

Customized audience segments – target high value casino customers

Player behavior insights – know your customers inside-out to inspire action

Real-time jackpots – entice customers with live running jackpots in your ads

5 strengths that set ad:s apart

Deep player understanding: Target highly relevant gaming audiences with unrivalled precision, thanks to our unique insights drawn from hundreds of millions of betting & gaming profiles worldwide.

Bespoke betting & gaming tech: Improve your campaign results with our proprietary technology cutting out intermediaries and applying Supply Path Optimization (SPO), resulting in greater cost efficiencies.

Personalized messaging: Boost the effectiveness of your ads using our powerful AI to create and deliver highly personalized messages that engage with your customers.

Multi-Touch Attribution: Understand the true cost of your acquisitions and gain visibility for each customer’s lifetime value with our attribution models, built specifically for the betting & gaming funnel.

Expert multichannel team: Improve your marketing decisions and your campaign setup with rich insights from our industry-leading team of experts from Google, META, Entain, Flutter and many more.

Interested to see how ad:s can help you succeed?

Join hundreds of operators across the world who are already cutting acquisition costs, boosting brand awareness and increasing customers’ lifetime values.