Others

Relax Gaming partners Bethard Group in content deal

Tuesday 06 de March 2018 / 13:59

⏱ 1 min read

(Malta).- Operator Bethard Group has agreed to integrate content from innovative supplier Relax Gaming into its various brands.

Relax Gaming partners Bethard Group in content deal

The deal will initially see Relax provide Roulette and Blackjack titles at a competitive rate to its Bethard, SverigeKronan, SverigeCasino and SuomiVegas sites, before going live with further content soon after.

Both titles are based on a proprietary RNG engine and feature the detailed design standards expected of Relax’s premium games.

The Blackjack title allows players to be dealt three hands simultaneously, while Roulette has one of the most realistic ball motions on the market, backed by high spec physics modelling.

Bjornar Heggernes, Casino Manager at Bethard Group, said: “Our players expect the latest and best games on the market so forming this partnership with Relax Gaming will help us offer this.

“The table games they'll initially supply us with are top-end in quality, and this allows the player a rich user experience on mobile devices and desktop. “

Patrik Österåker, Relax Gaming’s CEO, said: “The Bethard Group has a strong brand in the Scandinavian market and we’re pleased to provide them with our table games content, with the likelihood of further roll-outs down the line.

“Our table games have been proven to drive incremental revenues for various operators, with players appreciating their realistic gameplay and operators their extremely competitive price.”

Relax recently moved to strengthen their product distribution with the appointment of former NetEnt executive Simon Hammon as Chief Product Officer. He was joined by Andrew Crosby as Head of Account Management.

Categoría:Others

Tags: Sin tags

País: Malta

Event

SBC Summit 2026

29 de September 2026

The Future of Sports Engagement Beyond the Court

The SBC Summit in Lisbon highlighted how technology is transforming the relationship between sports and fans. In this column, Robson Silveira, Senior Sales Executive at Sportradar, explores the role of artificial intelligence, real-time data, and innovation in creating more immersive and personalized experiences for sports audiences.

Friday 16 Oct 2026 / 12:00

Ninja Gaming Focuses on Innovation and Global Growth After SBC Summit

(Lisbon, SoloAzar Exclusive).- Natalia Arredondo Fredes, Marketing Manager at Ninja Gaming, highlighted the company's focus on in-house game development, strategic partnerships, and international expansion following its participation as an exhibitor at SBC Summit 2026. The event provided an opportunity to showcase its gaming portfolio, connect with operators and industry professionals, and explore new business opportunities across Europe, Latin America, and Asia.

Friday 16 Oct 2026 / 12:00

SBC Summit 2026 Wraps Up Record-Breaking Lisbon Edition

(Lisbon).- The event recorded 34.5% year-on-year attendance growth, with operator participation rising 37% and C-level attendance increasing 40.7%. SBC also confirmed a long-term agreement to keep Lisbon as the summit’s host city through 2030.

Thursday 15 Oct 2026 / 12:00