Amusnet has become the official sponsor of PFC Ludogorets

Strategic Partnership

The sponsorship agreement marks a significant milestone for Amusnet, which is celebrating its 10th anniversary this year. Over the past decade, the company has grown into a globally recognized technology brand, expanding its international footprint through innovation, sustainable growth, and strategic collaborations.

“Supporting sport is an integral part of our long-term strategy,” said Ivo Georgiev, CEO of Amusnet.

And added “As a Bulgarian company with a global footprint, we believe in partnering with organisations that share our ambition to set benchmarks in their respective fields. Ludogorets is a club with a clear vision and an established presence in both Bulgarian and European football. We are proud to be part of its journey ahead.”

Shared Vision for Success

Angel Petrichev, CEO of Ludogorets, welcomed the new partnership and highlighted the shared values between the two organizations.

“We are grateful for the trust and support from a company that sets the highest standards in the industry worldwide and serves as a model for sustainable development. I believe our collaboration will deliver meaningful results,” he said.

A Leading Club in Bulgarian Football

PFC Ludogorets Razgrad is one of the most decorated football clubs in Bulgaria, with 14 league titles, four Bulgarian Cups, and nine Bulgarian Super Cups. The club is also a regular participant in UEFA competitions, having reached the UEFA Champions League group stage twice and competed against European giants such as Real Madrid, Paris Saint-Germain, Liverpool, and Arsenal.

Ludogorets also operates the Huvepharma Arena and an established youth academy dedicated to developing professional football talent.

Strengthening Brand Presence Through Football

According to Amusnet, the sponsorship represents another step in its long-term strategy of engaging with football and its global fan communities. By aligning with one of Bulgaria’s top clubs, the company aims to strengthen its international brand presence while promoting the shared values of ambition, performance, and excellence.