Canada Moves Closer to Federal Restrictions on Sports Betting Ads
Friday 10 de October 2025 / 12:00
⏱ 1 min read
(Toronto).- The Canadian Senate committee approves Bill S-211, aiming to limit sports betting advertising nationwide.
Canada is taking a major step toward regulating sports betting advertisements. The Senate transport and communications committee has cleared Bill S-211, which would impose federal restrictions on sports betting ads across the country, despite opposition from professional sports leagues such as the Canadian Football League (CFL) and NHL.
The bill was approved in a brief 45-second hearing without debate. According to its preamble, “The proliferation of sports betting advertising and other forms of gambling activities has become pervasive in Canadian society,” highlighting research that shows increased exposure to gambling ads leads to higher participation.
Bill S-211, officially titled An Act Respecting a National Framework on Sports Betting Advertising, requires the federal cabinet to “identify measures to regulate sports betting advertising in Canada with a view to restricting the use of such advertising.”
This bill closely resembles a previous measure that passed the Senate on November 4 but lapsed due to the January 6 prorogation of Parliament.
Senator Marty Deacon (Ontario), sponsor of the bill, expressed concern over the volume of advertising following the legalization of single-event sports betting in 2021. Deacon stated, “It is foolish to gamble with the health and well-being of Canadians when we already know what the outcome will be. Tens of thousands of Canadians’ lives could be affected by problem gambling.”
She added, “I had hoped that legalizing single-game betting would also come with efforts to address its harms. Instead, we’re seeing aggressive promotion that could create a generation of problem gamblers.”
Categoría:Sportsbook
Tags: Sin tags
País: Canada
Región: EMEA
Event
SBC Summit Americas 2026
09 de June 2026
Belatra Games Highlights Networking Value at SBC Summit Americas 2026
(Fort Lauderdale, SoloAzar Exclusive).- Lucila M. Barletta, Head of Accounts LatAm at Belatra Games, shared her insights on the company’s participation at SBC Summit Americas. From strengthening partnerships to exploring new opportunities, she emphasized the importance of both large industry events and smaller networking experiences in driving meaningful business growth.
Friday 03 Jul 2026 / 12:00
Zenith Strengthens LATAM Presence at SBC Summit Americas
(Fort Lauderdale, SoloAzar Exclusive).- In conversation with SoloAzar, Eddie Morales, Zenith's Business Development Manager, shared the company’s objectives at SBC Summit Americas, the opportunities generated, and the outlook on the future of the gaming industry in Latin America.
Friday 03 Jul 2026 / 12:00
LSports LATAM Secures Major Partnerships at SBC Summit Americas 2026
(Fort Lauderdale, SoloAzar Exclusive).- In Q&A after SBC Summit Americas 2026, Fernando Martinez, representative of LSports LATAM, talked about the company’s goals, achievements, and future plans in the region. Martinez shares insights on the evolving dynamics of the Latin American market, the importance of strategic partnerships, and how LSports is positioning itself as a leading data and trading services provider.
Wednesday 01 Jul 2026 / 12:00
SUSCRIBIRSE
Para suscribirse a nuestro newsletter, complete sus datos
Reciba todo el contenido más reciente en su correo electrónico varias veces al mes.
