Sportsbook

King Is Back: Conor McGregor is new 1xBet Global ambassador

Friday 03 de July 2026 / 12:00

⏱ 1 min read

(Limassol).- Some names change the game. Conor McGregor is one of them. 1xBet announces a partnership with the UFC’s first-ever double-champion, a global sports superstar, and the man who forever transformed the world of mixed martial arts.

King Is Back: Conor McGregor is new 1xBet Global ambassador

Not just a fighter. Not just a champion. McGregor is a phenomenon who helped turn the UFC from a niche sport into a global spectacle – driving record-breaking PPV sales, attracting worldwide media attention, and engaging millions of fans. Every time the Irishman steps into the octagon, it becomes an international event.

The 1xPartners affiliate program is getting a major boost. The legendary Notorious is now a long-term part of the 1xBet.

This partnership carries special importance ahead of UFC 329, which takes place on July 11. The main event will feature a rematch between Conor McGregor and Max Holloway, 13 years after their first meeting. Their 2013 bout marked a turning point in both fighters’ careers, and the upcoming clash is already being described as the most anticipated MMA event in recent years.

For 1xBet, partnering with one of the world's most recognizable athletes creates new ways to reach a global audience, strengthens the brand's international presence, and gives 1xPartners affiliates additional opportunities to scale sports traffic. Our affiliate program offers competitive monetization terms, including up to 50% RevShare, regular payouts, and a comprehensive suite of modern tools. This helps to consistently deliver strong conversion and engagement rates worldwide.

For 1xPartners affiliates, this is a chance to become part of a large-scale project, leverage one of the most recognizable athletes’ incredible media influence, work with the hottest traffic from the biggest UFC events, and continue growing with 1xBet.

Join the 1xPartners affiliate program and become part of a story that's just beginning.

Categoría:Sportsbook

Tags: 1XBet,

País: Cyprus

Región: EMEA

Event

SiGMA North America 2026

01 de September 2026

LatAm Regulators Discussed Illegal Gambling and Innovation at SiGMA North America

(Mexico City, SoloAzar Exclusive).- The panel "The Red Pen Forum: Regulators Respond to the Industry," held during SiGMA North America 2026, brought together representatives from Uruguay, Argentina, Puerto Rico, and Honduras to analyze regulatory challenges, digital transformation, illegal gambling, and the need to adapt lotteries for new generations. The conference was moderated by Rodrigo Cigliutti, Executive Director of CIBELAE (Ibero-American Corporation of State Lotteries and Betting), and featured the participation of Marcelo Visconti, National Director of Lotteries and Quinielas of Uruguay; Carlos Moyano, President of IAFAS Entre Ríos, Argentina; Heidi Hernández Olivo, Deputy Secretary of the Puerto Rico Lottery; and Lissa Mencía, General Director of Lottery Operations and Games at Loto Honduras.

Monday 28 Sep 2026 / 12:00

SiGMA North America Addressed Crisis Management in iGaming  

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Friday 25 Sep 2026 / 12:00

Affiliates and Acquisition: Keys to Regulated Markets in North America

(Mexico City, SoloAzar Exclusive).- During SiGMA North America 2026, Cristopher Guzmán Reyes, Head of Affiliates at Logrand Entertainment Group; Guga Júnior, influencer and slots expert at Scalar Partners; Andrés Gómez, Head of Latin America Go-to-Market Strategy at Admattic; Yambot Aguilera, Gaming and Finance Sales Director at Google; and Paula Gabriel Jiménez, Advertising Client Growth Director for Microsoft at Aleph, analyzed the state and provincial affiliate ecosystem in North America, as well as the acquisition challenges in regulated markets.

Thursday 24 Sep 2026 / 12:00

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